(Dalian, China, April 1, 2024) As a supply chain leader serving catering brands in 85 countries around the world, SELLMORE today released the "2022-2024 Environmental, Social and Governance (ESG) Report", which introduces the quantifiable sustainable development practices of China's catering packaging industry.
Technological breakthrough: Redefining the environmental performance of kraft paper
SELLMORE cooperated with the production base in Huzhou, Zhejiang to develop a more environmentally friendly kraft paper material-plant-based reinforced kraft paper, which has now achieved large-scale production. Through the exclusive water-based environmentally friendly coating technology:
- The degradation cycle is shortened from the industry average of 6 months to 3 months
- The tear strength is increased by 22%, suitable for high temperature and high humidity catering scenes
- Carbon emissions are reduced by 41% per ton of product, equivalent to saving 17 adult trees
This technology has passed the US FDA and EU EC 1935 food contact safety certification, and saves an average of US$2.6 million in environmental compliance costs for global chain coffee brands.
Green Smart Manufacturing: Sustainable Upgrading of 200+ Factories
In 2022, SELLMORE invested 9 million yuan to implement the "Partner Empowerment Plan":
- Hebei Shijiazhuang Factory: Built the first zero-wastewater discharge production line in the kraft paper industry, and the utilization rate of FSC-certified raw materials reached 100%
- Guangdong Dongguan Factory: Introduced AI quality control system, reduced energy consumption by 33%, and obtained ISO 14064 greenhouse gas verification certification
- Jiangsu Nantong Factory: Established an employee skills academy, and the work injury rate decreased by 58% year-on-year, exceeding the international OHSAS 18001 standard.
Transparent traceability: Blockchain technology empowers responsible procurement
Through the "EcoTrack Green Traceability System", customers can track in real time:
1. Raw material source: Nordic/North American FSC-certified forest coordinates and felling records
2. Production data: Carbon footprint, water consumption and renewable energy proportion of each roll of kraft paper
3. Compliance certification: EU CBAM carbon tariff, UK PPT plastic tax and other regulatory pre-compliance assessments
The supply chain director of a leading fast food company in the UK confirmed: "This system helped us pass the environmental protection access audit of 12 countries at one time."
Governance upgrade: Digital risk control protects business integrity
SELLMORE established the industry's first intelligent compliance platform:
- Real-time monitoring of trade compliance requirements of 196 countries
- Automatically intercept high-risk transactions, avoiding potential losses of US$4.3 million in 2023
- The supplier integrity cooperation rate increased to 96%, exceeding the requirements of the international anti-bribery standard ISO 37001
Customer evidence and future plans
Data from 2022 shows:
- Customers using kraft paper packaging reduce waste disposal costs by an average of 31%
- 23 multinational companies use this solution to improve their ESG ratings to BBB or above
In 2025, SELLMORE will launch the "Kraft Paper Closed Loop Plan": set up 300 recycling points across the country to achieve a 90% recycling rate for post-consumer waste paper.
"Real sustainable packaging should rewrite industry rules starting with the first piece of kraft paper," Tony Kim, CEO of SELLMORE, emphasized in the report.
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